Digital Campaigns

Turn every shilling into measurable growth

Data-driven paid media, SEO, and email strategies — built for African audiences and optimised for real performance across every channel that matters.

Where We Run

Every channel, mastered

We don't spread budgets thin across platforms we don't understand. Every channel we run has a dedicated specialist who lives and breathes its algorithm.

Google Search & Display

Be there when intent is highest

Search, shopping, display, and Performance Max campaigns targeting customers actively looking for what you offer across East & West Africa.

Meta Ads

The continent's most-used platforms

Facebook and Instagram paid campaigns — precision-targeted by interest, behaviour, lookalike audiences, and custom audiences built from your data.

TikTok Ads

Win Africa's Gen Z attention

In-feed video ads, TopView, and branded hashtag challenges built specifically for TikTok's algorithm and African youth culture.

LinkedIn Ads

Reach decision-makers directly

Sponsored content, InMail, and lead-gen forms targeting C-suite, managers, and professionals across African business hubs.

YouTube Ads

Africa's fastest-growing video platform

Pre-roll, mid-roll, bumper, and masthead campaigns on the platform where African audiences spend the most screen time.

Email Marketing

Owned audience, highest ROI

Automated nurture sequences, segmented broadcasts, and re-engagement campaigns that turn subscribers into paying customers.

How It Works

From brief to results

Four stages. Zero ambiguity. Every campaign follows this process — so you always know where you are and what's happening.

Step 01

Brief & Audit

We map your brand, goals, current funnel, competitors, and audience to build a strategy grounded in data — not guesswork.

Step 02

Strategy & Setup

Campaign architecture, audience builds, tracking setup, creative direction, and full channel configuration — everything ready to launch.

Step 03

Launch & Monitor

Go live across all channels simultaneously. Our team monitors performance daily, making real-time adjustments to protect your spend.

Step 04

Optimise & Report

Structured reporting (weekly or bi-weekly), A/B test conclusions, budget reallocation, and a clear roadmap for the next phase.

Campaign Packages

Pick your growth level

All packages are management fees — ad spend is separate and stays in your ad account. No hidden fees, no locked-in ad budgets.

LAUNCH

Put your brand on the map

TZS800,000
/month · 2-month minimum
Meta Ads
Ad Spend ManagedUp to $50/month
ReportingMonthly
Ad Creatives2 ad creatives/month
  • Facebook & Instagram campaign setup
  • Audience research & interest targeting
  • 2 ad creatives designed per month
  • Campaign optimisation (CTR & spend)
  • Monthly performance report
  • Pixel / Conversion API setup
Choose LAUNCH
Most Popular
GROWTH

Reach more. Convert better

TZS1,800,000
/month · 2-month minimum
Meta AdsGoogle Ads
Ad Spend ManagedUp to $200/month
ReportingBi-weekly
Ad Creatives4 ad creatives/month
  • Facebook, Instagram + Google search & display
  • Custom audiences + lookalike targeting
  • 4 ad creatives designed per month
  • A/B split testing across ads
  • Remarketing & retargeting setup
  • Conversion tracking & funnel optimisation
  • Bi-weekly reporting with insights
  • Dedicated campaign strategist
Choose GROWTH
SCALE

Dominate every platform

TZS3,500,000
/month · 3-month minimum
Meta AdsGoogle AdsTikTok Ads
Ad Spend ManagedUp to $500/month
ReportingWeekly
Ad Creatives8 ad creatives/month
  • Meta + Google + TikTok full-channel strategy
  • Full-funnel architecture (awareness → conversion)
  • 8 ad creatives + TikTok-native content
  • Advanced retargeting sequences
  • SEO audit + keyword strategy
  • Live campaign performance dashboard
  • Weekly calls + strategy refinement
  • Email nurture sequence setup
Choose SCALE
Full Stack
DOMINATE

Total market presence

TZS6,000,000
/month · 3-month minimum
Meta AdsGoogle AdsTikTok AdsLinkedIn AdsYouTube
Ad Spend ManagedUnlimited
ReportingWeekly + live
Ad Creatives15+ ad creatives/month
  • All 5 channels managed concurrently
  • Multi-market pan-African campaign strategy
  • 15+ creatives across formats monthly
  • SEO + content marketing strategy included
  • Email marketing & automated funnels
  • Real-time dashboard with ROAS tracking
  • Dedicated senior strategist + account manager
  • Competitor intelligence & trend monitoring
  • Quarterly brand performance audit
Choose DOMINATE

Need a multi-country or custom campaign?  Let's build it together →

40+Campaigns Launched
12African Markets
3.4MPeople Reached
4.2×Average ROAS
Good to Know

Common questions

Is the ad spend included in the package price?

No — the package price is our management fee only. Your ad spend goes directly into your own ad accounts (Meta Business Manager, Google Ads, etc.). You own and control your spend at all times.

What's the minimum ad spend you recommend?

It depends on your goals and market. For awareness campaigns, $50–$100/month can generate results in East Africa. For conversion campaigns, we recommend a minimum of $150–$300/month for meaningful data and optimisation.

Do you provide the ad creatives?

Yes — all packages include ad creative design. The number of creatives varies by tier. If you need higher-volume or production-level video creatives, we can quote that separately under our Media Production service.

Can I pause or cancel my campaign?

You can pause ad spend at any time — the budget stays in your account. Management contracts have the minimum commitment listed on each package, after which you're on a monthly rolling basis with 30 days' notice to exit.

Let's talk

Ready to launch a high-performance campaign?

Not sure which package fits your goals? We'll audit your current setup and recommend the right strategy — no cost, no obligation.